Vehicle advertising whether on your own vehicle or rented vehicle space is always a great way to gain exposure and increase your brand awareness as the vehicle is in traffic and seen by people throughout the day. Here are some reason why you should consider at least some form of vehicle advertising even if it may be a vehicle magnet
- Experts agree that vehicle advertising is the most cost-effective form of advertising.
- Reports show that a vehicle outfitted with an advertisement generates over 1,000 impressions per day depending in which part of the country you are and may increase upto 10,000 impression, which means that a staggering 300,000 people are exposed to your advertising message each month.
- Your vehicle advertisement NEVER STOPS working for you.
- Vehicle advertising works for you around the clock, every single day and night, 365 days per year, for years and years. Whether you’re driving on a major highway, sitting in a drive-thru or park overnight in a corporate or residential parking lot, your vehicle advertisement is a non-stop marketing machine.
- The statistics speak for themselves
- 98% Vehicle advertising creates a positive image for the advertiser
- 97% remember seeing a specific vehicle advertisement
- 96% Notice words and pictures displayed on vehicles
- Reach consumers when & where traditional media cannot— on the road—where they are highly attentive & receptive to advertising.
Almost every consumer travels in a vehicle as either a driver or passenger each week, and vehicle advertising capitalizes on this by delivering dramatic, eye-catching ads that are welcome entertainment to a captive audience at a time when they are highly receptive to your message.
- You can’t turn it off, turn the page, or click to the next website.
With its eye-catching visual effect, Vehicle Advertising clearly communicates your message without the added distraction of competing TV and radio spots, direct mail pieces or print ads, all of which can be easily turned off or thrown out.
- Reach every demographic imaginable.
Many people don’t watch TV, listen to the radio, surf the web or open direct mail, but due to its versatile nature, every single demographic group is reached heavily with Vehicle Advertising. It reaches every ethnicity, gender, age group and income level, including those missed by other mediums.
- Vehicle advertising reaches your TARGET MARKET any time you want, anywhere you want.
We have to seek out traditional advertising by turning it on, picking it up at the newsstand or hitting the web. But we don’t have to seek out vehicle advertising—it comes right to us every day while we drive to work, go shopping or run errands around town.